Instagram is currently the fastest growing social network in the world. Having gone from 75 million to 1 billion active users in the past 4 years. So, it’s a great place to reach thousands of people simply posting a photo or video. They say that a picture worth is more than thousand words and there is no greater proof of that than the popularity of Instagram. Like all other social media, Instagram offers a great opportunity for businesses and individual to promote themselves and win new customers. Here are some of the ways that can help you to boost your business with Instagram.
Creating an attractive Instagram page is a great way to promote your business. It can immediately communicate everything you want people to know about your brand. You might know that mobile internet traffic now exceeds desktop internet usage. Check out below screenshot from our google analytics for your easy understanding.
With more internet users now using smartphones, it is easier for people to share photos and videos and one good platform for this is Instagram. If you are positing great content, you can get more brand mentions. Which will increase people’s interest in your brand, which is the first step in branding.
Get idea what your audience loves:
Knowing your audience is most important element to be successful on business. Posting various products image you can get the idea what your audience loves. It will help you to brings more related products for your business. Check out your Instagram analytics and see what they are sharing. Read the comments and find out how you can improve your products or services.
Promote your business, service or products:
When you post a picture of a product on Instagram, you can also include a link to the product page. Instagram only allow active link in bio and every time you post new products image have to change the link to the related page. So, the best option to add the link in your post description too. Check out below image for your easy understanding:
Using link in both post and bio can greatly help boost sales. If your audience like what they see, they can navigate to the product page. Then can learn more about your product and if they like it can purchase too.
Build up a relationship with your audience:
Create engaging content and be social. Make sure to explore your Instagram feed and engage with related business. Offer followers exclusive content. You can use your Instagram account to preview a new product to your followers before it hits the market. And even give them the opportunity to buy early before its formal launch date. The promise of exclusive content can also help you win new followers and increase the number of potential leads that you have.
One of the best ways you can use Instagram is to post pictures of your customer reviews. You can also post behind-the-scenes photos showing how a product is made. Here is an example for you:
Make your #video viral around the #instagram community. #goviral today with #allmarketingtrends game changing service and be a #videostar today! From trending post to #viralvideo we make it happen. Check out the link in bio for details. #instavideo #instavid #instagramvideo #votd #vid #videogram #videooftheday #bestvideooftheday #igvideo #igvid #videopromo #videomarketing #videohot #videoclip #viralmarketing #viralvideos #videographer #instacollage #instacool #instamusic #instago #instacool #instagood
Multi channel marketing
One of the secrets to successful social media marketing is increased engagement. There are many social media platforms out there but none beats Instagram when it comes to engagement. If you want to build your brand and increase conversion, there is no better place to start than with an Instagram campaign. To boost brand visibility, use the best tools for free Instagram likes and continue building your following for better engagement. You know that, engagements build relationship and good relationship drive sales.
They said, one image worth is more than hundred words. One of the main reasons why Instagram is so popular with marketers is the fact that images and videos can be used on a wide range of platforms. Once you have prepared the best images or videos for your Instagram, you can still share them on your website and other social media channel. If your posts are well designed, you will reach a wider target audience. Those who are not following you on Instagram will still have the chance to discover your brand and share your images.
Final words on boost your business with Instagram:
There are so many other ways to boost your business with Instagram. However, getting thousands of Instagram followers and engagements is very hard if you don’t have social proof. So, try to show social proof to be success with your social media specially with Instagram. Proper use of Instagram can take your business to the next label.